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Professional Reader



Saturday, August 13, 2011

What you recommend really matters (and how I learned this the hard way)

Tina Forsyth making the effort to market what matters.

What you recommend really matters (and how I learned this the hard way)
And because of this I sent something to my list that:
Was not something I actually believed in or agreed with.
  1. Cost someone else – a biz colleague and friend whom I know and respect – a subscriber. That’s the part that hurt the most… I’m OK with me paying for my mistake but someone else also had to pay for it. Ouch :(

So from now on I’m committed to recommending ONLY stuff from people or companies that:

  1. I know and like/respect what they have to offer.
  1. I have had a positive experience with (either knowing them personally, as part of a program or having used their software, etc.).
  1. I know would be useful to the folks on my list.
  1. feel *right in my gut* – this has to be the final check cause it’s never wrong.
Read more at www.onlinebusinessmanager.com
 

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