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Friday, May 30, 2008

Perspective on Outsourcing

clipped from www.forbes.com
Yes, The World's Still Round
I had taken a red eye from San Francisco.
I was late--very late--for a meeting with Phoenix Systems, and Phoenix Systems was a brand new client
I was totally lost. In New Jersey.
The week before my trip, I had asked my Bangalore, India-based virtual assistant to book plane tickets and shuttles, make my rental car and hotel reservations and send me directions from the Newark Airport to the Phoenix Systems office.
While everything started out well (there were no complications with my shuttle, flight or rental car), my driving directions seemed kind of long: 45 hours. It would take me an entire day plus 21 more hours to get to my destination. My new assistant had, in fact, sent me directions from the Newark Airport in New Jersey to Phoenix, Arizona.
We do work of which I am deeply proud. Yet, after all those years in business, we struggle to overcome communication challenges every day.
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Posted by Lara Nieberding, The Data Digger at 9:45 AM

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